The best genre films are often the ones that you just don’t see coming. The ones where it seems you are on the highway traveling at a high rate of speed in one direction, and then suddenly you are on an exit you never saw coming, headed somewhere totally different. That’s exactly what happens in the new film FLAPJAX, idirected by Rocko Zevenbergen and co-written by Zevenbergen and Estevan Muñoz.
Arrow (Gabriel Cagan is the most enthusiastic restaurant manager you’ve ever seen. He’s peppy, he’s determined…and unfortunately he works for a fast food outlet known as “Hamudders.” It’s where all forms of good taste go to die. Hamudders features such products as “Mountain Don’t” and “Milk Teats.” Every meal is a meal of misfortune.
Due to obvious reasons, “Hamudders” is in a corporate slump. This is partly because of how generally revolting the food is, and partially the result of an ill-fated launch of a product called “flapjax.”. Diarrhea is seldom a good marking strategy for a fast food joint. So the good minds as “Hamquarters” decide that the most reasonable course of action is to relaunch their most notorious product Flapjax.
To spearhead the relaunch of Flapjax, there is only one obvious candidate. Luckily that obvious choice also has a mother who was a Y2K teen pop sensation “Popo” (Georgia Kate Haege) who is both in need of some serious therapy and who is VERY ready for her comeback. Think of her as a pop princess version of faded actress Norma Desmond in SUNSET BULAVARD. She spends a lot of time getting ready for her long-delayed comeback.
Rounding out the cast is Louie (Madeline Barbush) –the voice of common sense, reason and a path away from working in fast food. Arrow really likes her, but he’s not great at listening to her. As the Flapjax launch, things go horribly, horribly wrong. Who could have seen that coming? Well, maybe whoever at Hamquarters prohibited the store’s crew from consuming Flapjax on launch day knew something was amiss.
You’ll never look at fast food the same way again. Actually, your horrifying and hilarious trip to “Hamudders” you just may never look at fast food ever again.
